The trend toward adopting sustainable development practices in Chemical Management Services (CMS) businesses is growing. This article presents examples of organizations that have successfully implemented practices based on Chris Lazslo’s (2008) new book, Sustainable Value. The role of trust and relationship development in the green supply chain with an emphasis on Chemical Management Services (CMS) is reviewed. The use of SOAR as a guiding appreciative strategy framework to develop the required trust and relationships to implement sustainable development practices is discussed. My conclusions on how the appreciative paradigm frameworks can move an organization from status quo to sustainability end the article.