In August 2007, we convened in Colorado to ask what it takes to create a ‘story field’ that can shift society into greater aliveness and wisdom. We intended, and got, a diverse mix of storytellers. Four threads wove together to shape the conference. How the story is told is as critical to its effectiveness as its content. Most people said they were changed by the experience. We opened the way for story workers to become more conscious of their power to shift our cultural story.