AI Practitioner - International Journal of Appreciative Inquiry. Appreciative Inquiry is a positive relational approach to change.

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Appreciative Leadership in IT

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Topics Customer/client relations
Sectors Business
Aspects of AI AI approach
First Published Nov 2009
No. of pages 3

Appreciative Leadership in IT

Increasing Customer Loyalty

Abstract

Arranging a conference for your customers is a good way to build their loyalty towards you as a supplier. Using Appreciative Leadership methods in that conference is even better, helping customers open their minds and focus on long-term opportunities instead of short-term problems. Within the IT sector, Appreciative Leadership methods could turn out to be especially helpful. Many IT customers love telling their supplier about problems: all the bugs and errors they experience.

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Additional Information about this product

Martin Lackéus I work as a researcher within Entrepreneurship at Chalmers University of Technology in Gothenburg, Sweden. My background is as an entrepreneur and CEO within the IT industry. I co-founded a successful company that today employs around 40 people and has customers all over Europe.

Contact: martin.lackeus@gmail.com

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